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Fair Trade in CSR Strategy of Global...
~
Nestorowicz, Renata.
Fair Trade in CSR Strategy of Global Retailers
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Fair Trade in CSR Strategy of Global Retailers/ edited by Magdalena Stefańska, Renata Nestorowicz.
other author:
Stefańska, Magdalena.
Description:
XVIII, 205 p. 7 illus.online resource. :
Contained By:
Springer eBooks
Subject:
Industrial management-Environmen. -
Online resource:
https://doi.org/10.1057/9781137389046
ISBN:
9781137389046
Fair Trade in CSR Strategy of Global Retailers
Fair Trade in CSR Strategy of Global Retailers
[electronic resource] /edited by Magdalena Stefańska, Renata Nestorowicz. - XVIII, 205 p. 7 illus.online resource.
Fair Trade In CSR Strategy of Global Retailers shows how retailers can improve the success of their fair trade strategy. Using Polish market research, the authors analyze the aggressive and detrimental competition between retailers such as Ikea, and Tesco to emphasize the benefits of CSR strategy for stakeholders and society at large.
ISBN: 9781137389046
Standard No.: 10.1057/9781137389046doiSubjects--Topical Terms:
1254184
Industrial management-Environmen.
LC Class. No.: HD30.255
Dewey Class. No.: 658.408
Fair Trade in CSR Strategy of Global Retailers
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Fair Trade In CSR Strategy of Global Retailers shows how retailers can improve the success of their fair trade strategy. Using Polish market research, the authors analyze the aggressive and detrimental competition between retailers such as Ikea, and Tesco to emphasize the benefits of CSR strategy for stakeholders and society at large.
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Palgrave Business & Management Collection (Springer-41135)
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