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Advances in Crowdsourcing

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Advances in Crowdsourcing/ edited by Fernando J. Garrigos-Simon, Ignacio Gil-Pechuán, Sofia Estelles-Miguel.
other author:	Garrigos-Simon, Fernando J.
Description:	VIII, 183 p. 21 illus., 20 illus. in color.online resource. :
Contained By:	Springer Nature eBook
Subject:	Management. -
Online resource:	https://doi.org/10.1007/978-3-319-18341-1
ISBN:	9783319183411

Advances in Crowdsourcing
Advances in Crowdsourcing[electronic resource] /edited by Fernando J. Garrigos-Simon, Ignacio Gil-Pechuán, Sofia Estelles-Miguel. - 1st ed. 2015. - VIII, 183 p. 21 illus., 20 illus. in color.online resource.

Foreword -- Chapter 1 From Crowdsourcing to Use of Masscapital -- Chapter 2 Recruiting Individuals to a Crowdsourcing Community -- Chapter 3 Crowdsourcing Fundamentals -- Chapter 4 Crowdsourcing and the Evolution of a Business Ecosystem -- Chapter 5 From Leakage to Crowdsourcing -- Chapter 6 Crowdsourcing: A New Way to Citzen Empowerment -- Chapter 7 Crowdsourcing in Higher Education -- Chapter 8 Crowdsourcing with University Students -- Chapter 9 Humanizing Internal Crowdsourcing Best Practices -- Chapter 10 Using Crowdsourcing to Overcome Barriers to Women Entrepreneurship -- Chapter 11 Gamification for Crowdsourcing Marketing Practices -- Chapter 12 Crowdsourcing: An Application for Promotional Marketing -- Chapter 13 Advances in Crowdsourcing: Surveys, Social Media and Geospatial Analysis.

This book attempts to link some of the recent advances in crowdsourcing with advances in innovation and management. It contributes to the literature in several ways. First, it provides a global definition, insights and examples of this managerial perspective resulting in a theoretical framework. Second, it explores the relationship between crowdsourcing and technological innovation, the development of social networks and new behaviors of Internet users. Third, it explores different crowdsourcing applications in various sectors such as medicine, tourism, information and communication technology (ICT), and marketing. Fourth, it observes the ways in which crowdsourcing can improve production, finance, management and overall managerial performance. Crowdsourcing, also known as “massive outsourcing” or “voluntary outsourcing,” is the act of taking a job or a specific task usually performed by an employee of a company or contractors, and outsourcing it to a large group of people or a community (crowd or mass) via the Internet, through an open call. The term was coined by Jeff Howe in a 2006 issue of Wired magazine. It is being developed in different sciences (i.e., medicine, engineering, ICT, management) and is used in the most successful companies of the modern era (i.e., Apple, Facebook, Inditex, Starbucks). The developments in crowdsourcing has theoretical and practical implications, which will be explored in this book. Including contributions from international academics, scholars and professionals within the field, this book provides a global, multidimensional perspective on crowdsourcing.

ISBN: 9783319183411

Standard No.: 10.1007/978-3-319-18341-1doiSubjects--Topical Terms:

558618
Management.

LC Class. No.: HD28-70

Dewey Class. No.: 658.514

Advances in Crowdsourcing
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