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Healthcare and Big Data = Digital Sp...
~
Ebeling, Mary F.E.
Healthcare and Big Data = Digital Specters and Phantom Objects /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Healthcare and Big Data/ by Mary F.E. Ebeling.
Reminder of title:
Digital Specters and Phantom Objects /
Author:
Ebeling, Mary F.E.
Description:
XIII, 170 p. 3 illus.online resource. :
Contained By:
Springer Nature eBook
Subject:
Sociology. -
Online resource:
https://doi.org/10.1057/978-1-137-50221-6
ISBN:
9781137502216
Healthcare and Big Data = Digital Specters and Phantom Objects /
Ebeling, Mary F.E.
Healthcare and Big Data
Digital Specters and Phantom Objects /[electronic resource] :by Mary F.E. Ebeling. - 1st ed. 2016. - XIII, 170 p. 3 illus.online resource.
This highly original book is an ethnographic noir of how Big Data profits from patient private health information. The book follows personal health data as it is collected from inside healthcare and beyond to create patient consumer profiles that are sold to marketers. Primarily told through a first-person noir narrative, Ebeling as a sociologist-hard-boiled-detective, investigates Big Data and the trade in private health information by examining the information networks that patient data traverses. The noir narrative reveals the processes that the data broker industry uses to create data commodities—data phantoms or the marketing profiles of patients that are bought by advertisers to directly market to consumers. Healthcare and Big Data considers the implications these “data phantoms” have for patient privacy as well as the very real harm that they can cause.
ISBN: 9781137502216
Standard No.: 10.1057/978-1-137-50221-6doiSubjects--Topical Terms:
551705
Sociology.
LC Class. No.: HM401-1281
Dewey Class. No.: 305.3
Healthcare and Big Data = Digital Specters and Phantom Objects /
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This highly original book is an ethnographic noir of how Big Data profits from patient private health information. The book follows personal health data as it is collected from inside healthcare and beyond to create patient consumer profiles that are sold to marketers. Primarily told through a first-person noir narrative, Ebeling as a sociologist-hard-boiled-detective, investigates Big Data and the trade in private health information by examining the information networks that patient data traverses. The noir narrative reveals the processes that the data broker industry uses to create data commodities—data phantoms or the marketing profiles of patients that are bought by advertisers to directly market to consumers. Healthcare and Big Data considers the implications these “data phantoms” have for patient privacy as well as the very real harm that they can cause.
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Social Sciences (R0) (SpringerNature-43726)
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