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Cross-border e-commerce marketing an...

Hoque, Md. Rakibul.

Cross-border e-commerce marketing and management /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Cross-border e-commerce marketing and management // Md. Rakibul Hoque, R. Edward Bashaw, [editors].
other author:	Bashaw, R. Edward,
Published:	Hershey, PA :Business Science Reference, : c2021.,
Description:	xvii, 349 p. :ill. ; : 29 cm.;
Notes:	"Premier reference source"--Cover.
Subject:	International trade. -
ISBN:	9781799858232 :

Cross-border e-commerce marketing and management /
Cross-border e-commerce marketing and management /Md. Rakibul Hoque, R. Edward Bashaw, [editors]. - Hershey, PA :Business Science Reference,c2021. - xvii, 349 p. :ill. ;29 cm. - Advances in electronic commerce (AEC) book series.

"Premier reference source"--Cover.

Includes bibliographical references (p. 305-342) and index.

Cross-border e-commerce marketing and management / Md Hoque, R. Bashaw -- Digital marketing / Mohammad Osman Gani, Anisur Rahman Faroque -- Supply chain in cross border e-commerce / Md. Nuruzzaman, Alicia Weber -- Cross-border e-commerce an emerging norm : cross-border e-commerce / Md Rakibul Hoque, R. Bashaw -- Are e-commerce (shopping) companies targeting the right segment in India / Rohit Sood -- Inherited hindrance aspect in Asian Pacific family businesses / Nanieil Shaky -- Cross border e-commerce payments / Noor Begum, Md Hasan -- Cross border e-commerce and small medium enterprises (SMEs) / Muhammad Anshari, Mohammad Almunawar, Syamimi Lim -- Understanding the current research of cross-border e-commerce : a systematic literature review / Jian Mou, Yi Cui -- Big data, artificial intelligence and the internet of things in cross-border ecommerce : big data, AI, and IoT in cross-border e-commerce / Aboobucker Ilmudeen -- Marketing and advertisement in cross-border e-commerce / Mohammad Zahedul Alam -- Cross-border e-commerce security issues and protections / Sumaiya Thaseen, Aarshitha Kopparapu, Gopika Velu, Aswani Cherukuri -- Managing human resources in e-commerce / Roksana Binte Rezwan -- Contingent effect of extrinsic attributes on the association between country of origin and foreign consumer buying intention : insights from cultural based digital services / Md.Salamun Rashidin, Wang Jian, Sara Javed.

"This book will broaden the knowledge on the cross-border e-Commerce industry by bringing the findings and discussion on the driving forces, theoretical backgrounds, legal and logistic framework, law and taxation, trends and technology-integration and case studies pertinent to the cross-border e-Commerce industry"--

ISBN: 9781799858232 :NT5626

LCCN: 2020025750Subjects--Topical Terms:

555246
International trade.

LC Class. No.: HF5548.32 / .C766 2021

Dewey Class. No.: 658.8/71

Cross-border e-commerce marketing and management /
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020 $a 9781799866138 (pbk.)
020 $a 9781799858249 (ebk.)
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245 0 0 $a Cross-border e-commerce marketing and management / $c Md. Rakibul Hoque, R. Edward Bashaw, [editors].
260 # $a Hershey, PA : $b Business Science Reference, $c c2021.
300 $a xvii, 349 p. : $b ill. ; $c 29 cm.
490 0 $a Advances in electronic commerce (AEC) book series
500 $a "Premier reference source"--Cover.
504 $a Includes bibliographical references (p. 305-342) and index.
505 0 # $a Cross-border e-commerce marketing and management / Md Hoque, R. Bashaw -- Digital marketing / Mohammad Osman Gani, Anisur Rahman Faroque -- Supply chain in cross border e-commerce / Md. Nuruzzaman, Alicia Weber -- Cross-border e-commerce an emerging norm : cross-border e-commerce / Md Rakibul Hoque, R. Bashaw -- Are e-commerce (shopping) companies targeting the right segment in India / Rohit Sood -- Inherited hindrance aspect in Asian Pacific family businesses / Nanieil Shaky -- Cross border e-commerce payments / Noor Begum, Md Hasan -- Cross border e-commerce and small medium enterprises (SMEs) / Muhammad Anshari, Mohammad Almunawar, Syamimi Lim -- Understanding the current research of cross-border e-commerce : a systematic literature review / Jian Mou, Yi Cui -- Big data, artificial intelligence and the internet of things in cross-border ecommerce : big data, AI, and IoT in cross-border e-commerce / Aboobucker Ilmudeen -- Marketing and advertisement in cross-border e-commerce / Mohammad Zahedul Alam -- Cross-border e-commerce security issues and protections / Sumaiya Thaseen, Aarshitha Kopparapu, Gopika Velu, Aswani Cherukuri -- Managing human resources in e-commerce / Roksana Binte Rezwan -- Contingent effect of extrinsic attributes on the association between country of origin and foreign consumer buying intention : insights from cultural based digital services / Md.Salamun Rashidin, Wang Jian, Sara Javed.
520 # $a "This book will broaden the knowledge on the cross-border e-Commerce industry by bringing the findings and discussion on the driving forces, theoretical backgrounds, legal and logistic framework, law and taxation, trends and technology-integration and case studies pertinent to the cross-border e-Commerce industry"-- $c Provided by publisher.
650 # 0 $a International trade. $3 555246
650 # 0 $a Internet marketing. $3 559675
650 # 0 $a Electronic commerce $x Management. $3 559271
700 1 # $a Bashaw, R. Edward, $d 1957- $3 1276877
700 1 # $a Hoque, Md. Rakibul. $3 1276876