國立虎尾科技大學 |

Netflix and the Re-invention of Television

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Netflix and the Re-invention of Television/ by Mareike Jenner.
Author:	Jenner, Mareike.
Description:	VIII, 299 p.online resource. :
Contained By:	Springer Nature eBook
Subject:	Motion pictures and television. -
Online resource:	https://doi.org/10.1007/978-3-319-94316-9
ISBN:	9783319943169

Netflix and the Re-invention of Television
Jenner, Mareike.

Netflix and the Re-invention of Television[electronic resource] /by Mareike Jenner. - 1st ed. 2018. - VIII, 299 p.online resource.

1. Introduction -- Part I: Controlling Television: TV's Ancillary Technologies -- 2. Introduction: Control, Power, Television -- 3. Managing Choice, Negotiating Power: Remote Controls -- 4. New Regimes of Control: Television as Convergence Medium -- 5. Digital Television and Control -- Part II: Binge-Watching and the Re-invention of Control -- 6. Introduction: Binge-watching Netflix -- 7. Scheduling the Binge -- 8. ‘Quality’, ‘Popular’ and the Netflix Brand: Negotiating Taste -- 9. Netflix Marketing: the Binge and Diversity -- Part III: Netflix and the Re-invention of Transnational Broadcasting -- 10. Introduction: Netflix as Transnational Broadcaster -- 11. The Transnational, the National, and Television -- 12. The Transnational and Domestication: Netflix Texts -- 13. The Netflix Audience -- 14. Conclusion.

This book deals with the various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of significant changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. It also examines different concepts of control and the role these play in the history of ancillary technologies, from the remote control to binge-watching as Netflix’s iteration of giving control to the viewers. By focusing on Netflix’s relationship with the linear television schedule, its negotiations of quality and marketing, as well as the way Netflix integrates into national media systems, Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. .

ISBN: 9783319943169

Standard No.: 10.1007/978-3-319-94316-9doiSubjects--Topical Terms:

839765
Motion pictures and television.

LC Class. No.: PN1992.63

Dewey Class. No.: 791.4

Netflix and the Re-invention of Television
LDR:03244nam a22003975i 4500 001 986768
003 DE-He213
005 20200701214636.0
007 cr nn 008mamaa
008 201225s2018 gw | s |||| 0|eng d
020 $a 9783319943169 $9 978-3-319-94316-9
024 7 $a 10.1007/978-3-319-94316-9 $2 doi
035 $a 978-3-319-94316-9
050 4 $a PN1992.63
072 7 $a AP $2 bicssc
072 7 $a PER000000 $2 bisacsh
072 7 $a AT $2 thema
082 0 4 $a 791.4 $2 23
100 1 $a Jenner, Mareike. $4 aut $4 http://id.loc.gov/vocabulary/relators/aut $3 1106126
245 1 0 $a Netflix and the Re-invention of Television $h [electronic resource] / $c by Mareike Jenner.
250 $a 1st ed. 2018.
264 1 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2018.
300 $a VIII, 299 p. $b online resource.
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
347 $a text file $b PDF $2 rda
505 0 $a 1. Introduction -- Part I: Controlling Television: TV's Ancillary Technologies -- 2. Introduction: Control, Power, Television -- 3. Managing Choice, Negotiating Power: Remote Controls -- 4. New Regimes of Control: Television as Convergence Medium -- 5. Digital Television and Control -- Part II: Binge-Watching and the Re-invention of Control -- 6. Introduction: Binge-watching Netflix -- 7. Scheduling the Binge -- 8. ‘Quality’, ‘Popular’ and the Netflix Brand: Negotiating Taste -- 9. Netflix Marketing: the Binge and Diversity -- Part III: Netflix and the Re-invention of Transnational Broadcasting -- 10. Introduction: Netflix as Transnational Broadcaster -- 11. The Transnational, the National, and Television -- 12. The Transnational and Domestication: Netflix Texts -- 13. The Netflix Audience -- 14. Conclusion.
520 $a This book deals with the various ways Netflix reconceptualises television as part of the process of TV IV. As television continues to undergo a myriad of significant changes, Netflix has proven itself to be the dominant force in this development, simultaneously driving a number of these changes and challenging television’s existing institutional structures. This comprehensive study explores the pre-history of Netflix, the role of binge-watching in its organisation and marketing, and Netflix’s position as a transnational broadcaster. It also examines different concepts of control and the role these play in the history of ancillary technologies, from the remote control to binge-watching as Netflix’s iteration of giving control to the viewers. By focusing on Netflix’s relationship with the linear television schedule, its negotiations of quality and marketing, as well as the way Netflix integrates into national media systems, Netflix and the Re-invention of Television illuminates the importance of Netflix’s role within the processes of TV IV. .
650 0 $a Motion pictures and television. $3 839765
650 0 $a Digital media. $3 555702
650 1 4 $a Screen Studies. $3 1209908
650 2 4 $a Digital/New Media. $3 1116471
710 2 $a SpringerLink (Online service) $3 593884
773 0 $t Springer Nature eBook
776 0 8 $i Printed edition: $z 9783319943152
776 0 8 $i Printed edition: $z 9783319943176
776 0 8 $i Printed edition: $z 9783030068318
856 4 0 $u https://doi.org/10.1007/978-3-319-94316-9
912 $a ZDB-2-LCM
912 $a ZDB-2-SXL
950 $a Literature, Cultural and Media Studies (SpringerNature-41173)
950 $a Literature, Cultural and Media Studies (R0) (SpringerNature-43723)