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Sustainability in Luxury Fashion Business

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Sustainability in Luxury Fashion Business/ edited by Chris K. Y. Lo, Jung Ha-Brookshire.
other author:	Lo, Chris K. Y.
Description:	X, 194 p.online resource. :
Contained By:	Springer Nature eBook
Subject:	Industrial management—Environmental aspects. -
Online resource:	https://doi.org/10.1007/978-981-10-8878-0
ISBN:	9789811088780

Sustainability in Luxury Fashion Business
Sustainability in Luxury Fashion Business[electronic resource] /edited by Chris K. Y. Lo, Jung Ha-Brookshire. - 1st ed. 2018. - X, 194 p.online resource. - Springer Series in Fashion Business,2366-8776. - Springer Series in Fashion Business,.

Chapter 1. Opening: Sustainability and Luxury Brands (Chris K.Y. Lo) -- Chapter 2. Sufficient Desire: The Discourse of Sustainable Luxury (Katie Baker Jones) -- Chapter 3. The Marketing of Sustainability and CSR Initiatives by Luxury Brands: Cultural Indicators, Call to Action, and Framework (RayeCarol Cavender) -- Chapter 4. Luxury Fashion Brands vs. Mass Fashion Brands: Data Mining Analysis of Social Media Responses toward Corporate Sustainability(Stacy Hyun-Nam Lee) -- Chapter 5. Luxury Cruelty: An Analysis of Consumers’ Responses to Animal Cruelty in a Luxury Fashion Supply Chain (Heejin Lim) etc.

This book explores new approaches and strategies that luxury fashion brands could adopt in their operations toward sustainability goals. It addresses the unique challenges faced by luxury fashion brands, given that concepts of luxury and sustainability may be conflicting. In doing so, it elaborates on how fashion brands need to manage their suppliers to comply with and improve social and environmental conditions, the pressure to fulfill the triple-bottom lines, consumer demands for transparency, and social media and its advantages in achieving sustainability goals. Exploring the notion that luxury fashion brands are in a better position to pursue superior sustainability performance, it presents research that highlights how the consequences of non-compliance could have more devastating effects on luxury brands than on mass-market brands. The book is a valuable resource for academics and practitioners in the field of business, sustainability, and fashion.

ISBN: 9789811088780

Standard No.: 10.1007/978-981-10-8878-0doiSubjects--Topical Terms:

1255544
Industrial management—Environmental aspects.

LC Class. No.: HD30.255

Dewey Class. No.: 658.408

Sustainability in Luxury Fashion Business
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