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Titles
Subjects
Universities and colleges - Marketing.
Overview
Works:
2 works in 1 publications in 1 languages
Titles
On the marketisation and marketing of higher education /
by:
(Language materials, printed)
Academic brands : = distinction in global higher education /
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(Language materials, printed)
Subjects
Trademarks.
Universities and colleges
Branding (Marketing)
Education, Higher
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