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Theory of planned behavior.
Overview
Works:
2 works in 1 publications in 1 languages
Titles
探討消費者使用線上購物平台之行為意圖 -以Facebook 直播為例 = = Exploring the Behavioral Intentions of Consumers toward Using Online Shopping Platforms - Taking Facebook Live Stream as an Example /
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(Language materials, printed)
Subjects
Information System Success Model.
Perceived risk.
Technology Acceptance Model (TAM).
Theory of planned behavior.
知覺風險.
科技接受模式.
計畫行為理論.
資訊系統成功模式.
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