Media Planning.

Handbook of media and communication economics = a European perspective / by: (書目-語言資料,印刷品)

The attention economy = a category blueprint / by: (書目-語言資料,印刷品)

Celebrity, social media influencers and brand performance = exploring new dynamics and future trends in marketing / by: (書目-語言資料,印刷品)

Sharing Behavior of Brand Crisis Information on Social Media = A Case Study of Chinese Weibo / by: (書目-語言資料,印刷品)

Das Verkaufsnavi für Medienberater = Der Fahrplan zu mehr Umsatz im Verkauf von Werbemitteln / by: (書目-語言資料,印刷品)

Einführung in die Mediaplanung = Grundlagen für klassische und digitale Kanäle / by: (書目-語言資料,印刷品)

Marketing for Small B2B Businesses = How Content Creates Marketing Muscle and Powers Traditional and Digital Marketing / by: (書目-語言資料,印刷品)

KI in der digitalisierten Medienwirtschaft = Fallbeispiele und Anwendungen von Algorithmen / by: (書目-語言資料,印刷品)

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions = Case of Vietnam and Sri Lanka / by: (書目-語言資料,印刷品)

Sales and Distribution.

Social media.

Communication.

Digital and New Media.

Customer Relationship Management.

Internet marketing.

Branding.

Digital Marketing.

Advertising.

Mass media

Public relations.

Marketing.

Business and Management.

Consumer Behavior .

Attention

Media Policy and Politics.

Digital media.

Small business.

Digital communications

Media Sociology.

New business enterprises.

Public Relations.

Customer relations—Management.

Small Business.

Cultural Economics.

Management science.

Media Planning.

Telemarketing.

Consumer behavior.

Sector and Industry Studies.

Business.

Advertising media planning.

Social Media.

Information society

Entrepreneurship.

Branding (Marketing).

Media and Communication.

Sales management.

Mass media policy.