行銷傳播.

地方文化產業 : = 整合行銷傳播 = Local cultural industry : integrated marketing communications / by: (Language materials, printed)

Google為何打不進中國 : = 全球在地化的5大新通路 / by: (Language materials, printed)

整合行銷傳播策略與企劃 = = Integrated marketing communications & planning / by: (Language materials, printed)

就是要玩創意!公關達人行銷術大公開 / by: (Language materials, printed)

整合行銷傳播 : = 企劃行銷人完全營養補給 = Integrated marketing communications : theory and practical / by: (Language materials, printed)

自然保育行銷傳播入門 / by: (Language materials, printed)

互益性非營利組織的整合行銷傳播策略 / by: (Language materials, printed)

圖解整合行銷傳播 / by: (Language materials, printed)

非營利組織.

自然保育.

行銷案例.

企業識別體系.

行銷管理.

行銷傳播.

網路行銷.

文化產業.

全球化.

文化政策.

公共關係.

市場學.