Mass media - Marketing.

Handbook of research on the future of advertising and brands in the new entertainment landscape by: (Language materials, printed)

Fans, friends & followers / by: (Language materials, printed)

Transmedia marketing = from film and tv to games and digital media / by: (Language materials, printed)

Myth in modern media management and marketing by: (Language materials, printed)

Media, markets, and democracy / by: (Language materials, printed)

Digital media

Comedy

Democracy.

Freedom of the press.

Motion picture authorship

Mass media

Marketing

Authorship

Motion pictures

Art

Music

Branding (Marketing)

Performing arts

Advertising.