Liu, Martin J.

Overview

Works:	0 works in 1 publications in 1 languages

Titles

China Branding = Cases from Zhejiang / by: Liu, Martin J.; SpringerLink (Online service); Luo, Jun. (Language materials, printed) , [http://id.loc.gov/vocabulary/relators/edt]

Sharing economy platforms = a casebook for understanding multiplayers in sharing economy platforms / by: SpringerLink (Online service); Yuan, Ruizhi.; Liu, Martin J. (Language materials, printed)

Responsible Innovation Management by: Liu, Martin J.; Chan, Hing Kai.; Zhang, Tiantian.; SpringerLink (Online service); Wang, Jie. (Language materials, printed) , [http://id.loc.gov/vocabulary/relators/edt]

Subjects

Cooperation Asian Economics. Branding. Innovation and Technology Management. Digital Marketing. Economics. Motivation research (Marketing). Consumer Behavior. Industrial Management. Branding (Marketing). e-Commerce and e-Business. Asia—Economic conditions. Technological innovations.