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Exploring Business Language and Culture

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Exploring Business Language and Culture/ edited by Urszula Michalik, Paweł Zakrajewski, Iwona Sznicer, Anna Stwora.
其他作者:	Stwora, Anna.
面頁冊數:	XV, 274 p. 20 illus., 15 illus. in color.online resource. :
Contained By:	Springer Nature eBook
標題:	Regional and Cultural Studies. -
電子資源:	https://doi.org/10.1007/978-3-030-58551-8
ISBN:	9783030585518

Exploring Business Language and Culture
Exploring Business Language and Culture[electronic resource] /edited by Urszula Michalik, Paweł Zakrajewski, Iwona Sznicer, Anna Stwora. - 1st ed. 2020. - XV, 274 p. 20 illus., 15 illus. in color.online resource. - Second Language Learning and Teaching,2193-7648. - Second Language Learning and Teaching,.

1.Business English Today: The Need for Intercultural Approach -- 2.Millennials as second language users. The analysis of communication patterns employed for L1 and L2 interactions -- 3.Managing prosumption in university education – case study approach -- 4.The lack of business experience vs. the lack of appropriate linguistic background in business English teaching context -- 5.Generational Values and Generational Confrontations: Ethical Challenges in the Light of Contemporary Economic and Social Trends -- 6.National Responsibility: The Missing Element of Business Ethics -- 7. Online Word of Mouth as a Source of Employment Information: A Comparative Analysis of the Language of Values in Employee Reviews and Testimonials -- 8.The Clash between Polish and Chinese business etiquette trends. The differences, similarities and misunderstandings -- 9.Naming the Weapon: A study of UK and USA Tank Names -- 10. Dimensions of communication in international teams -- 11. Socializing at work - an investigation of small talk phenomenon in the workplace: a questionnaire study -- 12. Sociopragmatic and strategic functions of humour in intercultural business contexts -- 13. Business and academic cultures in contact: Some insights from academic communication practices and research -- 14. Always Be Closing: An ABC of Business in English Language Feature Films -- 15. The Language of M – a Female Manager (as Played by Judi Dench). .

This book aims to present the results of research in the sphere of business language and culture, as well as the experience of pedagogical staff and practitioners concerned with broadly understood business. The highly complex nature of contemporary business environment, approached from both the theoretical and practical standpoint, does not cease to prove that research into business studies cannot be dissociated from the cultural and linguistic context. The chapters included in this book were contributed by academics and practitioners alike, which offers a balanced approach to the topic and ensures high levels of diversity together with an undeniable homogeneity. They were gathered with a view to show various aspects of business language, perceived both as a medium of communication and as a subject of research and teaching. They are concerned with business culture as well, including business ethics and representations of business in popular culture. Owing to its multidisciplinary approach, the book presents a roadmap towards successful functioning in business settings, highlighting such issues as education for business purposes, the study of language used in business contexts, the aspects of cross-cultural communication, as well as ethical behaviour based upon different values in multicultural business environments. Given its multifarious character, the book surely appeals not only to academics, but also to the interested laymen and students who wish to expand their knowledge of business studies and related phenomena.

ISBN: 9783030585518

Standard No.: 10.1007/978-3-030-58551-8doiSubjects--Topical Terms:

671917
Regional and Cultural Studies.

LC Class. No.: P40-40.5

Dewey Class. No.: 306.44

Exploring Business Language and Culture
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