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探討OTT影音平台使用意願之影響因素-以Netflix為例 = = Ex...

陳威愷

探討OTT影音平台使用意願之影響因素-以Netflix為例 = = Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	探討OTT影音平台使用意願之影響因素-以Netflix為例 =/ 陳威愷.
Reminder of title:	Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix /
remainder title:	Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix.
Author:	陳威愷
Published:	雲林縣 :國立虎尾科技大學 , : 民110.08.,
Description:	[9], 59葉 :圖, 表 ; : 30公分.;
Notes:	指導教授: 吳純慧.
Subject:	perceived playfulness. -
Online resource:	電子資源

探討OTT影音平台使用意願之影響因素-以Netflix為例 = = Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix /
陳威愷

探討OTT影音平台使用意願之影響因素-以Netflix為例 =Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix /Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix.陳威愷. - 初版. - 雲林縣 :國立虎尾科技大學 ,民110.08. - [9], 59葉 :圖, 表 ;30公分.

指導教授: 吳純慧.

碩士論文--國立虎尾科技大學資訊管理系碩士班.

含參考書目.

(平裝).Subjects--Topical Terms:

1339606
perceived playfulness.

探討OTT影音平台使用意願之影響因素-以Netflix為例 = = Exploring the Factors Influencing of the willingness to Continuous Usage Intention OTT TV-A Case Study of Netflix /
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