國立虎尾科技大學 |

登入

回首頁

Marketing plans for service business...

ProQuest (Firm)

Marketing plans for service businesses = a complete guide /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing plans for service businesses/ Malcolm McDonald and Adrian Payne.
其他題名:	a complete guide /
作者:	McDonald, Malcolm.
其他作者:	McDonald, Malcolm.
出版者:	Oxford ;Elsevier/Butterworth-Heinemann, : 2006.,
面頁冊數:	xiv, 401 p. :ill. :
附註:	Previous ed.: published as Marketing planning for services. 1996.
標題:	Marketing - Planning. -
電子資源:	Click to View

Marketing plans for service businesses = a complete guide /
McDonald, Malcolm.

Marketing plans for service businessesa complete guide /[electronic resource] :Malcolm McDonald and Adrian Payne. - 2nd ed. - Oxford ;Elsevier/Butterworth-Heinemann,2006. - xiv, 401 p. :ill.

Previous ed.: published as Marketing planning for services. 1996.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

568117
Marketing
--Planning.Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HD9980.5 / .M37 2006

Marketing plans for service businesses = a complete guide /
LDR:01166nam 2200301Ia 4500 001 1071145
003 MiAaPQ
005 20200520144314.0
006 m o d |
007 cr cn|||||||||
008 221104s2006 enka sb 001 0 eng d
020 $z 075066746X
020 $z 9780750667463
035 $a (MiAaPQ)EBC270199
035 $a (Au-PeEL)EBL270199
035 $a (CaPaEBR)ebr10562085
035 $a (CaONFJC)MIL63923
035 $a (OCoLC)232311597
035 $a EBC270199
040 $a MiAaPQ $c MiAaPQ $d MiAaPQ
050 4 $a HD9980.5 $b .M37 2006
100 1 $a McDonald, Malcolm. $3 568116
245 1 0 $a Marketing plans for service businesses $h [electronic resource] : $b a complete guide / $c Malcolm McDonald and Adrian Payne.
250 $a 2nd ed.
260 $a Oxford ; $a Burlington, MA : $b Elsevier/Butterworth-Heinemann, $c 2006.
300 $a xiv, 401 p. : $b ill.
500 $a Previous ed.: published as Marketing planning for services. 1996.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 $a Marketing $x Planning. $3 568117
650 0 $a Service industries $x Marketing $x Planning. $3 1375845
655 4 $a Electronic books. $2 local $3 554714
700 1 $a McDonald, Malcolm. $3 568116
700 1 $a Payne, Adrian. $3 1129778
710 2 $a ProQuest (Firm) $3 1133097
856 4 0 $u https://ebookcentral.proquest.com/lib/nfu/detail.action?docID=270199 $z Click to View

筆 0 讀者評論

多媒體

評論

新增評論分享你的心得

Export

取書館別