Destination branding = creating the ...
Pritchard, Annette.

 

  • Destination branding = creating the unique destination proposition /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Destination branding/ [edited by] Nigel Morgan and Annette Pritchard, Roger Pride.
    Reminder of title: creating the unique destination proposition /
    other author: Pride, Roger.
    Published: Amsterdam ;Elsevier Butterworth-Heinemann, : 2004.,
    Description: xx, 314 p. :ill. :
    Subject: Branding (Marketing) -
    Online resource: Click to View
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