國立虎尾科技大學 |

登入

回首頁

The martech handbook : = build a technology stack to attract and retain customers /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	The martech handbook :/ Darrell Alfonso.
其他題名:	build a technology stack to attract and retain customers /
作者:	Alfonso, Darrell,
出版者:	London ;Kogan Page, : 2022.,
面頁冊數:	xiii, 242 p. :ill. ; : 24 cm.;
標題:	Marketing - Technological innovations. -
ISBN:	9781398606463 (cloth) :

The martech handbook : = build a technology stack to attract and retain customers /
Alfonso, Darrell,

The martech handbook :build a technology stack to attract and retain customers /Darrell Alfonso. - London ;Kogan Page,2022. - xiii, 242 p. :ill. ;24 cm.

Includes bibliographical references (p. [231]-232) and index.

ISBN: 9781398606463 (cloth) :NT2441

LCCN: 2022938415Subjects--Topical Terms:

573344
Marketing
--Technological innovations.

LC Class. No.: HF5415 / .A426 2022

Dewey Class. No.: 658.80028563

The martech handbook : = build a technology stack to attract and retain customers /
LDR:00894cam a2200253 a 4500 001 1080801
005 20221212211321.0
008 221220s2022 enka b 001 0 eng
010 $a 2022938415
020 $a 9781398606463 (cloth) : $c NT2441
020 $a 9781398606449 (pbk.)
020 $a 1398606464 (cloth)
020 $a 1398606448 (pbk.)
020 $z 9781398606456 (PDF ebook)
035 $a (OCoLC)1283948048 $z (OCoLC)1283818911 $z (OCoLC)1283820121
035 $a on1283948048
040 $a DLC $b eng $c NFU $d BDX $d UKMGB $d OCLCF $d SINLB $d CLE $d YDX
041 0 # $a eng
042 $a pcc
050 # 4 $a HF5415 $b .A426 2022
082 0 4 $a 658.80028563 $2 23
100 1 $a Alfonso, Darrell, $e author. $3 1386397
245 1 3 $a The martech handbook : $b build a technology stack to attract and retain customers / $c Darrell Alfonso.
260 # $a London ; $a New York : $b Kogan Page, $c 2022.
300 $a xiii, 242 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references (p. [231]-232) and index.
650 # 0 $a Marketing $x Technological innovations. $3 573344