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The Dentsu Way = Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The Dentsu Way/ by Kotaro Sugiyama and Tim Andree.
Reminder of title:	Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency /
Author:	Sugiyama, Kotaro.
Published:	New York :McGraw-Hill, : 2011.,
Description:	302 p.
Subject:	Marketing - Management. -
Online resource:	https://lb30.libraryandbook.net/Book_detial/EB978007174812401
ISBN:	0071748121

The Dentsu Way = Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency /
Sugiyama, Kotaro.

The Dentsu WaySecrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency /[electronic resources] :by Kotaro Sugiyama and Tim Andree. - 1st ed. - New York :McGraw-Hill,2011. - 302 p.

ISBN: 0071748121Subjects--Topical Terms:

568118
Marketing
--Management.

LC Class. No.: HF6181 / .D4

Dewey Class. No.: 658.8

The Dentsu Way = Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency /
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245 1 4 $a The Dentsu Way $h [electronic resources] : $b Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency / $c by Kotaro Sugiyama and Tim Andree.
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