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Marketing discourse = a critical per...

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Fougáere, Martin.

Marketing discourse = a critical perspective /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing discourse/ Per Skêalâen, Martin Fougáere and Markus Fellesson.
其他題名:	a critical perspective /
作者:	Skêalâen, Per.
其他作者:	Fellesson, Markus.
出版者:	London :Routledge, : 2008.,
面頁冊數:	ix, 190 p. :ill. ; : 24 cm.;
標題:	Marketing. -
電子資源:	http://www.tandfebooks.com/isbn/9780203932995
ISBN:	9780203932995 (e-book : PDF)

Marketing discourse = a critical perspective /
Skêalâen, Per.

Marketing discoursea critical perspective /[electronic resource] :Per Skêalâen, Martin Fougáere and Markus Fellesson. - London :Routledge,2008. - ix, 190 p. :ill. ;24 cm. - Routledge interpretive marketing research. - Routledge interpretive marketing research series..

Includes bibliographical references and index.

Mode of access: World Wide Web.

ISBN: 9780203932995 (e-book : PDF)Subjects--Topical Terms:

557931
Marketing.

LC Class. No.: HF5415 / .S53 2008

Dewey Class. No.: 658.8

Marketing discourse = a critical perspective /
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300 $a ix, 190 p. : $b ill. ; $c 24 cm.
490 1 $a Routledge interpretive marketing research
504 $a Includes bibliographical references and index.
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