| Record Type: |
Language materials, printed
: Monograph/item
|
| Title/Author: |
Consumer behavior // Leon G. Schiffman, Joseph Wisenblit. |
| Author: |
Schiffman, Leon G., |
| other author: |
Wisenblit, Joseph, |
| Published: |
Boston :Pearson, : c2015., |
| Description: |
xxvii, 464 p. :col. ill. ; : 29 cm; |
| Notes: |
Revised edition. |
| Subject: |
Consumer behavior. - |
| ISBN: |
0132544369 (cloth) : |