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Marketing in context : = setting the...

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Hackley, Christopher E.

Marketing in context : = setting the scene /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing in context :/ Chris Hackley.
其他題名:	setting the scene /
作者:	Hackley, Christopher E.
出版者:	Houndsmills, Basingstoke, Hampshire ;Palgrave Macmillan, : 2013.,
面頁冊數:	ix, 224 p. ;23 cm;
標題:	Branding (Marketing) -
電子資源:	http://www.netread.com/jcusers2/bk1388/105/9781137297105/image/lgcover.9781137297105.jpg
ISBN:	1137297107 (cloth) :

Marketing in context : = setting the scene /
Hackley, Christopher E.

Marketing in context :setting the scene /Chris Hackley. - Houndsmills, Basingstoke, Hampshire ;Palgrave Macmillan,2013. - ix, 224 p. ;23 cm

Includes bibliographical references and index.

ISBN: 1137297107 (cloth) :NT1533

LCCN: 2013043914Subjects--Topical Terms:

568096
Branding (Marketing)

LC Class. No.: HF5415.1255 / .H33 2013

Dewey Class. No.: 658.8

Marketing in context : = setting the scene /
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020 $a 1137297107 (cloth) : $c NT1533
020 $a 9781137297105 (cloth)
035 $a 17943750
040 $a DLC $b eng $c NFU
041 0 # $a eng
042 $a pcc
050 0 0 $a HF5415.1255 $b .H33 2013
082 0 0 $2 23 $a 658.8
084 $2 bisacsh $a BUS016000 $a BUS043000 $a BUS002000
100 1 $a Hackley, Christopher E. $3 975348
245 1 0 $a Marketing in context : $b setting the scene / $c Chris Hackley.
260 # $a Houndsmills, Basingstoke, Hampshire ; $a New York : $c 2013. $b Palgrave Macmillan,
300 $a ix, 224 p. ; $c 23 cm
504 $a Includes bibliographical references and index.
650 # 0 $a Branding (Marketing) $3 568096
856 4 2 $3 Cover image $u http://www.netread.com/jcusers2/bk1388/105/9781137297105/image/lgcover.9781137297105.jpg

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