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International employer brand managem...

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International employer brand management = a multilevel analysis and segmentation of students' preferences /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	International employer brand management/ by Lena Christiaans.
Reminder of title:	a multilevel analysis and segmentation of students' preferences /
Author:	Christiaans, Lena.
Published:	Wiesbaden :Springer Fachmedien Wiesbaden : : 2013.,
Description:	xviii, 265 p. :ill., digital ; : 24 cm.;
Contained By:	Springer eBooks
Subject:	Branding (Marketing) -
Online resource:	http://dx.doi.org/10.1007/978-3-658-00456-9
ISBN:	9783658004569 (electronic bk.)

International employer brand management = a multilevel analysis and segmentation of students' preferences /
Christiaans, Lena.

International employer brand managementa multilevel analysis and segmentation of students' preferences /[electronic resource] :by Lena Christiaans. - Wiesbaden :Springer Fachmedien Wiesbaden :2013. - xviii, 265 p. :ill., digital ;24 cm.

ISBN: 9783658004569 (electronic bk.)Subjects--Topical Terms:

568096
Branding (Marketing)

LC Class. No.: HF5415.1255 / .C47 2013

Dewey Class. No.: 658.827

International employer brand management = a multilevel analysis and segmentation of students' preferences /
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020 $a 9783658004552 (paper)
035 $a 978-3-658-00456-9
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.1255 $b .C47 2013
082 0 4 $a 658.827 $2 23
090 $a HF5415.1255 $b .C555 2013
100 1 $a Christiaans, Lena. $3 1073274
245 1 0 $a International employer brand management $h [electronic resource] : $b a multilevel analysis and segmentation of students' preferences / $c by Lena Christiaans.
260 $a Wiesbaden : $b Springer Fachmedien Wiesbaden : $b Imprint: Springer Gabler, $c 2013.
300 $a xviii, 265 p. : $b ill., digital ; $c 24 cm.
650 0 $a Branding (Marketing) $3 568096
650 0 $a Personnel management. $3 554912
650 1 4 $a Economics/Management Science. $3 669170
650 2 4 $a Marketing. $3 557931
650 2 4 $a Economics/Management Science, general. $3 669254
650 2 4 $a Entrepreneurship. $3 559908
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856 4 0 $u http://dx.doi.org/10.1007/978-3-658-00456-9
950 $a Business and Economics (Springer-11643)

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