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Media and convergence management
~
Diehl, Sandra.
Media and convergence management
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Media and convergence management/ edited by Sandra Diehl, Matthias Karmasin.
其他作者:
Diehl, Sandra.
出版者:
Berlin, Heidelberg :Springer Berlin Heidelberg : : 2013.,
面頁冊數:
xxv, 320 p. :ill., digital ; : 24 cm.;
Contained By:
Springer eBooks
標題:
Marketing. -
電子資源:
http://dx.doi.org/10.1007/978-3-642-36163-0
ISBN:
9783642361630 (electronic bk.)
Media and convergence management
Media and convergence management
[electronic resource] /edited by Sandra Diehl, Matthias Karmasin. - Berlin, Heidelberg :Springer Berlin Heidelberg :2013. - xxv, 320 p. :ill., digital ;24 cm.
ISBN: 9783642361630 (electronic bk.)Subjects--Topical Terms:
557931
Marketing.
LC Class. No.: HF5415 / .M43 2013
Dewey Class. No.: 658.8
Media and convergence management
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