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母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 = =...

廖惠美

母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 = = The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 =/ 廖惠美.
Reminder of title:	The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture /
remainder title:	The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture.
Author:	廖惠美
Published:	雲林縣:國立虎尾科技大學, : 民107.05.,
Description:	[9], 65 面 :圖, 表 ; : 30公分.;
Notes:	指導教授: 郭彰仁.
Subject:	Purchase intention. -
Online resource:	電子資源

母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 = = The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture /
廖惠美

母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 =The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture /The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture.廖惠美. - 初版. - 雲林縣:國立虎尾科技大學,民107.05. - [9], 65 面 :圖, 表 ;30公分.

指導教授: 郭彰仁.

碩士論文--國立虎尾科技大學休閒遊憩系碩士在職專班.

含參考書目.

(平裝).Subjects--Topical Terms:

996390
Purchase intention.

母品牌知名度對品牌延伸及購買意願之影響 -以千巧谷牛樂園牧場為例 = = The Influence of Original Brand Reputation on Brand Extension and Purchase Intention-A Case of Chan Chau Ku Cow Paradise Pasture /
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