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Participation marketing : = unleashi...
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Brito, Michael,
Participation marketing : = unleashing employees to participate and become brand storytellers /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Participation marketing :/ Michael Brito.
其他題名:
unleashing employees to participate and become brand storytellers /
作者:
Brito, Michael,
出版者:
London ;Kogan Page, : 2018.,
面頁冊數:
xvi, 238 p. :ill. ; : 24 cm.;
標題:
Branding (Marketing) -
ISBN:
9780749482107 (pbk.) :
Participation marketing : = unleashing employees to participate and become brand storytellers /
Brito, Michael,
Participation marketing :
unleashing employees to participate and become brand storytellers /Michael Brito. - London ;Kogan Page,2018. - xvi, 238 p. :ill. ;24 cm.
Includes bibliographical references (p. [223]-229) and index.
ISBN: 9780749482107 (pbk.) :NT792
LCCN: 2017035778Subjects--Topical Terms:
568096
Branding (Marketing)
LC Class. No.: HF5415.1255 / .B749 2018
Dewey Class. No.: 658.8/27
Participation marketing : = unleashing employees to participate and become brand storytellers /
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