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Social media and crisis communicatio...

Patashnick, Matthew J.

Social media and crisis communication : = Supporting best practice on university campuses.

紀錄類型:	書目-語言資料,手稿 : Monograph/item
正題名/作者:	Social media and crisis communication :/
其他題名:	Supporting best practice on university campuses.
作者:	Patashnick, Matthew J.
面頁冊數:	1 online resource (162 pages)
附註:	Source: Dissertation Abstracts International, Volume: 78-03(E), Section: A.
標題:	Higher education administration. -
電子資源:	click for full text (PQDT)
ISBN:	9781369135336

Social media and crisis communication : = Supporting best practice on university campuses.
Patashnick, Matthew J.

Social media and crisis communication :Supporting best practice on university campuses. - 1 online resource (162 pages)

Source: Dissertation Abstracts International, Volume: 78-03(E), Section: A.

Thesis (Ed.D.)--University of Pennsylvania, 2016.

Includes bibliographical references

The primary purpose of this study was the exploration of social media utility as a crisis communication practice on three selected university campuses. The overarching research question for this study was "How and what social media technologies are selected, planned for, implemented, and monitored in crisis management in selected universities?". This study examines how these institutions used social media during crisis, pinpoints the emergent themes, analyzes the engagement between the selected universities and their social media audience, and analyzes the effectiveness of social media during campus crisis situations.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2018

Mode of access: World Wide Web

ISBN: 9781369135336Subjects--Topical Terms:

1148709
Higher education administration.
Index Terms--Genre/Form:

554714
Electronic books.

Social media and crisis communication : = Supporting best practice on university campuses.
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100 1 $a Patashnick, Matthew J. $3 1188321
245 1 0 $a Social media and crisis communication : $b Supporting best practice on university campuses.
264 0 $c 2016
300 $a 1 online resource (162 pages)
336 $a text $b txt $2 rdacontent
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500 $a Source: Dissertation Abstracts International, Volume: 78-03(E), Section: A.
500 $a Adviser: Mary-Linda Armacost.
502 $a Thesis (Ed.D.)--University of Pennsylvania, 2016.
504 $a Includes bibliographical references
520 $a The primary purpose of this study was the exploration of social media utility as a crisis communication practice on three selected university campuses. The overarching research question for this study was "How and what social media technologies are selected, planned for, implemented, and monitored in crisis management in selected universities?". This study examines how these institutions used social media during crisis, pinpoints the emergent themes, analyzes the engagement between the selected universities and their social media audience, and analyzes the effectiveness of social media during campus crisis situations.
520 $a The findings of this study include the documentation of institutional practices that contribute to successful social media crisis communication integration. These elements ultimately coalesce into the identification of a series of best practices that can help inform the field and contribute to the establishment of best practices for social media use during campus crisis situations. (Abstract shortened by ProQuest.).
533 $a Electronic reproduction. $b Ann Arbor, Mich. : $c ProQuest, $d 2018
538 $a Mode of access: World Wide Web
650 4 $a Higher education administration. $3 1148709
650 4 $a Higher education. $3 1148448
650 4 $a Communication. $3 556422
655 7 $a Electronic books. $2 local $3 554714
690 $a 0446
690 $a 0745
690 $a 0459
710 2 $a ProQuest Information and Learning Co. $3 1178819
710 2 $a University of Pennsylvania. $b Higher Education Management. $3 1181792
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10158525 $z click for full text (PQDT)

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