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Engaging Audiences : = A Case Study ...

Drexel University.

Engaging Audiences : = A Case Study from Three Music Organizations in Philadelphia.

紀錄類型:	書目-語言資料,手稿 : Monograph/item
正題名/作者:	Engaging Audiences :/
其他題名:	A Case Study from Three Music Organizations in Philadelphia.
作者:	Teng, Jiaqi.
面頁冊數:	1 online resource (53 pages)
附註:	Source: Masters Abstracts International, Volume: 57-05.
Contained By:	Masters Abstracts International57-05(E).
標題:	Arts management. -
電子資源:	click for full text (PQDT)
ISBN:	9780355811643

Engaging Audiences : = A Case Study from Three Music Organizations in Philadelphia.
Teng, Jiaqi.

Engaging Audiences :A Case Study from Three Music Organizations in Philadelphia. - 1 online resource (53 pages)

Source: Masters Abstracts International, Volume: 57-05.

Thesis (M.S.)--Drexel University, 2018.

Includes bibliographical references

This study explores the current situation of small music-based organizations, the relationship between the internal strategies from smaller-sized music-based organizations and audience engagement, via three case studies from three music-based organizations in the city of Philadelphia, PA. Research and analysis of the three organizations reveal that the organization's internal decision making and strategies can directly impact what kind of audience groups they are able to engage. The need for alternative funding routes suggests that music-based organizations should be talented in creating innovative programs to engage diverse audience groups and increase young donors in order to provide sustainable support for the industry and to prepare for unpredictable financial risks.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2018

Mode of access: World Wide Web

ISBN: 9780355811643Subjects--Topical Terms:

1183332
Arts management.
Index Terms--Genre/Form:

554714
Electronic books.

Engaging Audiences : = A Case Study from Three Music Organizations in Philadelphia.
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245 1 0 $a Engaging Audiences : $b A Case Study from Three Music Organizations in Philadelphia.
264 0 $c 2018
300 $a 1 online resource (53 pages)
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500 $a Source: Masters Abstracts International, Volume: 57-05.
500 $a Adviser: Neville Vakharia.
502 $a Thesis (M.S.)--Drexel University, 2018.
504 $a Includes bibliographical references
520 $a This study explores the current situation of small music-based organizations, the relationship between the internal strategies from smaller-sized music-based organizations and audience engagement, via three case studies from three music-based organizations in the city of Philadelphia, PA. Research and analysis of the three organizations reveal that the organization's internal decision making and strategies can directly impact what kind of audience groups they are able to engage. The need for alternative funding routes suggests that music-based organizations should be talented in creating innovative programs to engage diverse audience groups and increase young donors in order to provide sustainable support for the industry and to prepare for unpredictable financial risks.
533 $a Electronic reproduction. $b Ann Arbor, Mich. : $c ProQuest, $d 2018
538 $a Mode of access: World Wide Web
650 4 $a Arts management. $3 1183332
650 4 $a Classical literature. $3 654014
650 4 $a Community college education. $3 1179956
655 7 $a Electronic books. $2 local $3 554714
690 $a 0424
690 $a 0294
690 $a 0275
710 2 $a ProQuest Information and Learning Co. $3 1178819
710 2 $a Drexel University. $b Arts Administration (Westphal College of Media Arts and Design). $3 1193640
773 0 $t Masters Abstracts International $g 57-05(E).
856 4 0 $u http://pqdd.sinica.edu.tw/twdaoapp/servlet/advanced?query=10751427 $z click for full text (PQDT)

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