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Principles of Marketology.. Volume 1...
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Principles of Marketology.. Volume 1,. Theory
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Principles of Marketology./ by Hashem Aghazadeh.
其他題名:
Theory
作者:
Aghazadeh, Hashem.
出版者:
New York :Palgrave Macmillan US : : 2016.,
面頁冊數:
xv, 377 p. :ill., digital ; : 24 cm.;
Contained By:
Springer eBooks
標題:
Marketing - Management. -
電子資源:
https://doi.org/10.1057/9781137379320
ISBN:
9781137379320
Principles of Marketology.. Volume 1,. Theory
Aghazadeh, Hashem.
Principles of Marketology.
Volume 1,Theory[electronic resource] /Theoryby Hashem Aghazadeh. - New York :Palgrave Macmillan US :2016. - xv, 377 p. :ill., digital ;24 cm.
In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.
ISBN: 9781137379320
Standard No.: 10.1057/9781137379320doiSubjects--Topical Terms:
568118
Marketing
--Management.
LC Class. No.: HF5415.13 / .A346 2015
Dewey Class. No.: 658.8
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