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Digital marketing strategies and mod...
~
Guarda, Teresa, (1966-)
Digital marketing strategies and models for competitive business
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Digital marketing strategies and models for competitive business/ Filipe Mota Pinto and Teresa Guarda, editors.
other author:
Mota Pinto, Filipe,
Published:
Hershey :Business Science Reference, : 2020.,
Description:
1 online resource (xxi, 240 p.)
Subject:
Marketing - Data processing. -
Online resource:
http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-2963-8
ISBN:
9781799829652 (ebk.)
Digital marketing strategies and models for competitive business
Digital marketing strategies and models for competitive business
[electronic resource] /Filipe Mota Pinto and Teresa Guarda, editors. - Hershey :Business Science Reference,2020. - 1 online resource (xxi, 240 p.)
Includes bibliographical references and index.
""This book explores the theory and application of digital marketing strategies and models in businesses"--Provided by publisher"--
ISBN: 9781799829652 (ebk.)
LCCN: 2019045657Subjects--Topical Terms:
842856
Marketing
--Data processing.
LC Class. No.: HF5415.125 / .D54 2020
Dewey Class. No.: 658.8/72
Digital marketing strategies and models for competitive business
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Digital marketing strategies and models for competitive business
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Filipe Mota Pinto and Teresa Guarda, editors.
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Business Science Reference,
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2020.
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1 online resource (xxi, 240 p.)
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Includes bibliographical references and index.
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""This book explores the theory and application of digital marketing strategies and models in businesses"--Provided by publisher"--
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Marketing
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Data processing.
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Guarda, Teresa,
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http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-2963-8
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