Advertising - Research.

Advances in advertising research.. Vol. 2,. Breaking new ground in theory and practice by: (Language materials, printed)

New directions in international advertising research by: (Language materials, printed)

Advances in advertising research (Vol. III) = current insights and future trends / by: (Language materials, printed)

Advances in advertising research. = bridging the gap between advertising academia and practice /. Vol. VII by: (Language materials, printed)

Innovations in digital branding and content marketing by: (Language materials, printed)

About face = the secrets of emotionally effective advertising / by: (Language materials, printed)

Economics/Management Science.

Advertising industry.

Market research.

International business.

Marketing.

Decision making

Business and Management.

Internet marketing

Marketing research

Advertising

Business & Economics

Marketing research.

Advertising.

Emotions.