Mass media - Management.
Overview
| Works: | 7 works in 3 publications in 3 languages | |
|---|---|---|
Titles
Managing electronic media = making, marketing, and moving digital content /
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(Language materials, printed)
The four stages of highly effective crisis management = how to manage the media in the digital age /
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(Language materials, printed)
Managing media firms and industries = what's so special about media management? /
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(Language materials, printed)
Value-oriented media management = decision making between profit and responsibility /
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(Language materials, printed)
Subjects