語系:
繁體中文
English
說明(常見問題)
登入
回首頁
切換:
標籤
|
MARC模式
|
ISBD
Profitable customer engagement : = c...
~
Kumar, V., (1957-)
Profitable customer engagement : = concept, metrics, and strategies /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Profitable customer engagement :/ V. Kumar.
其他題名:
concept, metrics, and strategies /
作者:
Kumar, V.,
出版者:
Los Angeles :SAGE Publications India Pvt. Ltd, : c2013.,
面頁冊數:
xxii, 311 p. :ill. ; : 25 cm.;
標題:
Customer relations - Management. -
ISBN:
9788132113409 :
Profitable customer engagement : = concept, metrics, and strategies /
Kumar, V.,1957-
Profitable customer engagement :
concept, metrics, and strategies /V. Kumar. - Los Angeles :SAGE Publications India Pvt. Ltd,c2013. - xxii, 311 p. :ill. ;25 cm.
Includes bibliographical references and index.
List of illustrations -- List of abbreviations -- Foreword -- Preface -- Introduction to customer engagement -- Metrics for engaging customers -- Brand: "Is that what you think of me?" -- Valuing customer contributions : the future looks green! -- Linking brand value to customer value -- Customer referrals -- Really! : Where did you hear that? -- Please help us help you -- Managing customers in a multi-dimensional world -- Glossary -- Index -- About the author.
ISBN: 9788132113409 :NT1996
LCCN: 2013034437Subjects--Topical Terms:
562873
Customer relations
--Management.
LC Class. No.: HF5415.5 / .K8636 2013
Dewey Class. No.: 658.8/12
Profitable customer engagement : = concept, metrics, and strategies /
LDR
:01079cam a2200205 a 4500
001
786330
005
20140906155223.0
008
141007s2013 caua 001 0 eng
010
$a
2013034437
020
$a
9788132113409 :
$c
NT1996
035
$a
00040710
040
$a
DLC
$b
eng
$c
DLC
$d
NFU
$e
rda
041
0 #
$a
eng
042
$a
pcc
050
0 0
$a
HF5415.5
$b
.K8636 2013
082
0 0
$2
23
$a
658.8/12
100
1
$a
Kumar, V.,
$d
1957-
$3
981857
245
1 0
$a
Profitable customer engagement :
$b
concept, metrics, and strategies /
$c
V. Kumar.
260
#
$a
Los Angeles :
$c
c2013.
$b
SAGE Publications India Pvt. Ltd,
300
$a
xxii, 311 p. :
$b
ill. ;
$c
25 cm.
504
$a
Includes bibliographical references and index.
505
0 #
$a
List of illustrations -- List of abbreviations -- Foreword -- Preface -- Introduction to customer engagement -- Metrics for engaging customers -- Brand: "Is that what you think of me?" -- Valuing customer contributions : the future looks green! -- Linking brand value to customer value -- Customer referrals -- Really! : Where did you hear that? -- Please help us help you -- Managing customers in a multi-dimensional world -- Glossary -- Index -- About the author.
650
# 0
$a
Customer relations
$x
Management.
$3
562873
650
# 0
$a
Branding (Marketing)
$3
568096
650
# 0
$a
Profit.
$3
647504
筆 0 讀者評論
全部
圖書館3F 書庫
館藏
1 筆 • 頁數 1 •
1
條碼號
典藏地名稱
館藏流通類別
資料類型
索書號
使用類型
借閱狀態
預約狀態
備註欄
附件
E040710
圖書館3F 書庫
一般圖書(BOOK)
一般圖書
658.812 K963 2013
一般使用(Normal)
在架
0
預約
1 筆 • 頁數 1 •
1
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼[密碼必須為2種組合(英文和數字)及長度為10碼以上]
登入