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Market segmentation = how to do it a...
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Dunbar, Ian, (1951-)
Market segmentation = how to do it and how to profit from it /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Market segmentation/ Malcolm McDonald and Ian Dunbar.
其他題名:
how to do it and how to profit from it /
作者:
McDonald, Malcolm.
其他作者:
Dunbar, Ian,
出版者:
Chichester, West Sussex :John Wiley & Sons, : c2012.,
面頁冊數:
1 online resource (xxi, 490 p.) :ill. :
標題:
Market segmentation. -
電子資源:
http://onlinelibrary.wiley.com/book/10.1002/9781119207863
ISBN:
9781119207863 (electronic bk.)
Market segmentation = how to do it and how to profit from it /
McDonald, Malcolm.
Market segmentation
how to do it and how to profit from it /[electronic resource] :Malcolm McDonald and Ian Dunbar. - Rev. 4th ed. - Chichester, West Sussex :John Wiley & Sons,c2012. - 1 online resource (xxi, 490 p.) :ill.
Includes bibliographical references and index.
ISBN: 9781119207863 (electronic bk.)
LCCN: 2012023996Subjects--Topical Terms:
573343
Market segmentation.
LC Class. No.: HF5415.127 / .M398 2012
Dewey Class. No.: 658.8/02
Market segmentation = how to do it and how to profit from it /
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http://onlinelibrary.wiley.com/book/10.1002/9781119207863
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