Market segmentation.
Overview
Works: | 14 works in 4 publications in 4 languages |
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Titles
Why marketing to women doesn't work : = using market segmentation to understand consumer needs /
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應用聯合分析探討消費者購買手帳之偏好 = = The Application of Conjoint Analysis on Customer Preferences for Techou /
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(Language materials, printed)
The growth drivers = the definitive guide to transforming marketing capabilities /
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Market segmentation analysis = understanding it, doing it, and making it useful /
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(Language materials, printed)
The 50 plus market = why the future is age-neutral when it comes to marketing and branding strategies /
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Niche marketing for coaches = a practical handbook for building a life coaching, executive coaching or business coaching practice /
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