Market Psychology.

Socially Responsible Consumption and Marketing in Practice = Collection of Case Studies / by: (Language materials, printed)

Brand, Label, and Product Intelligence = Second International Conference, COBLI 2021 / by: (Language materials, printed)

Advances in National Brand and Private Label Marketing = Ninth International Conference, 2022 / by: (Language materials, printed)

Framing im Kontext von Straßenbenutzungsgebühren = Beeinflussung der Akzeptanz und der Nutzungsabsicht kostenpflichtiger Straßeninfrastruktur zugunsten einer nachhaltigen Mobilität / by: (Language materials, printed)

Business Ethics.

Customer Relationship Management.

Social Influence.

Organizational Psychology.

Corporate Environmental Management.

Industrial management—Environmental aspects.

Customer relations—Management.

Psychology, Industrial.

Economics.

Motivation research (Marketing).

Market Psychology.

Business Strategy and Leadership.

Marketing.

Social influence.

Consumer behavior.

Consumer Behavior .

Leadership.

Strategic planning.

Business ethics.

Behavioral Sciences and Psychology.

Psychology.