Consumers.
Overview
| Works: | 13 works in 5 publications in 5 languages | |
|---|---|---|
Titles
Virtual worlds and e-commerce = technologies and applications for building customer relationships /
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Customer obsession : = how to acquire, retain, and grow customers in the new age of relationship marketing /
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Fitness culture = gyms and the commercialisation of discipline and fun /
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消費者使用網路銀行之行為的發展和研究:以越南為例 = = Development and Investigation of the Usage of Consumer Behavior in Internet Banking:the case of Vietnam /
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Globalization, culture and branding : = how to leverage cultural equity for building iconic brands in the era of globalization /
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The monetary value of time = why traditional accounting systems make customers wait /
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Context and cognition in consumer psychology = how perception and emotion guide action /
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Karma queens, geek gods, & innerpreneurs = meet the 9 consumer types shaping today's marketplace /
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Customer obsession = how to acquire, retain, and grow customers in the new age of relationship marketing /
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