Green marketing.
Overview
Works: | 14 works in 9 publications in 9 languages |
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Titles
Contemporary marketing and consumer behaviour in sustainable tourism /
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Inclusive community development through tourism and hospitality practices /
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Strategies for the green economy = opportunities and challenges in the new world of business /
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Dealing with socially responsible consumers = studies in marketing /
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Strategies for the green economy : = opportunities and challenges in the new world of business /
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Greener products = the making and marketing of sustainable brands /
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Handbook of research on developing sustainable value in economics, finance, and marketing /
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Environmental risk mitigation = coaxing a market in the battery and energy supply and storage industry /
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Driving green consumerism through strategic sustainability marketing
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Green marketing and environmental responsibility in modern corporations
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Good derivatives = a story of financial and environmental innovation /
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Mapping managerial implications of green strategy = a framework for sustainable innovation /
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