Social media - Economic aspects.
Overview
| Works: | 23 works in 11 publications in 11 languages | |
|---|---|---|
Titles
(Not) getting paid to do what you love = gender, social media, and aspirational work /
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Social media playbook for business = reaching your online community with Twitter, Facebook, Linkedin, and more /
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Pre-commerce : = how companies and customers are transforming business together /
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Organizations and social networking = utilizing social media to engage consumers /
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The social media handbook : = policies and best practices to effectively manage your organization's social media presence, posts, and potential risks /
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Strategies in e-business = positioning and social networking in online markets /
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Social media and emerging economies = technological, cultural and economic implications /
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Strategic customer relationship management in the age of social media
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Managing TV brands with social media = an empirical analysis of television series brands /
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The executive's guide to enterprise social media strategy = how social networks are radically transforming your business /
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Introduction to social media marketing = a guide for absolute beginners /
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Personal brand creation in the digital age = theory, research and practice /
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Impact of emerging digital technologies on leadership in global business
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