Market Research and Competitive Intelligence.
Overview
Works: | 13 works in 8 publications in 8 languages |
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Titles
Scholarly publishing in the humanities, 2000-2024 = marketing and communications challenges and opportunities /
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Fandom analytics = creating and harnessing consumer and cultural passion /
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Non-profit organisations.. Volume II,. Economy, industries and context
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Non-profit organisations.. Volume I,. Strategic, managerial and marketing advancements
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Critical factors for adoption of customer relationship management = a study of Palestine SMEs /
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Introduction to metaverse = technology landscape, applications, and challenges /
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Headstrong and unorthodox pioneers for a critical theory of consumption = contributions from economics and social sciences /
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Trend Management = How to Effectively Use Trend-Knowledge in Your Company /
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Global Competitiveness = Ten Things Thai Businesspeople Should Know /
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Relationship between R&D and Financial Performance in Indian Pharmaceutical Industry
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Künstliche Intelligenz – die Zukunft des Marketings = Ein praktischer Leitfaden für Marketing-ManagerInnen /
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Market Research with Panels = Types, Surveys, Analysis, and Applications /
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