Marketing - Planning.
Overview
Works: | 14 works in 3 publications in 3 languages |
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Titles
Marketing strategy masterclass : = the 100 questions you need to answer to create your own winning marketing strategy : including the new 'scorpio' model of market strategy /
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Malcolm McDonald on marketing planning = understanding marketing plans and strategy /
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Making marketing happen = how great companies make strategic marketing planning work for them /
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Marketing plans : = how to prepare them, how to profit from them /
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Toyota's global marketing strategy = innovation through breakthrough thinking and kaizen /
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