Advertising - Brand name products.

Developing winning brand strategies / by: (書目-語言資料,印刷品)

Gimme! : = the human nature of successful marketing / by: (書目-語言資料,印刷品)

Measuring the effectiveness of image and linkage advertising = the nitty-gritty of maxi-marketing / by: (書目-語言資料,印刷品)

Brand new justice = how branding places and products can help the developing world / by: (書目-語言資料,印刷品)

Designing brand identity : = an essential guide for the entire branding team / by: (書目-語言資料,印刷品)

Building brand identity in the age of social media = emerging research and opportunities / by: (書目-語言資料,印刷品)

Advertising and promotion : = communicating brands / by: (書目-語言資料,印刷品)

Branded entertainment = product placement and brand strategy in the entertainment business / by: (書目-語言資料,印刷品)

Brand new justice = how branding places and products can help the developing world / by: (書目-語言資料,印刷品)

International economic relations.

Brand name products.

Social media.

Consumers' preferences.

Product placement in mass media.

Corporate image.

Brand name products

Human behavior.

Branding (Marketing)

Internet marketing.

Advertising

Export marketing

Globalization.

Brand choice.

Advertising.

Trademarks

Sales promotion.

Product management.