Industrial marketing.
Overview
| Works: | 14 works in 10 publications in 10 languages | |
|---|---|---|
Titles
Branded component strategies = ingredient branding in B2B markets /
by:
(Language materials, printed)
Business relationship management and marketing = mastering business markets /
by:
(Language materials, printed)
The marketing challenge for industrial companies = advanced concepts and practices /
by:
(Language materials, printed)
Business-to-business marketing communications = value and efficiency considerations in recessionary times /
by:
(Language materials, printed)
The digital marketing handbook : = deliver powerful digital campaigns /
by:
(Language materials, printed)
Integrated product and sales management in B2B = developing, managing and selling technology based industrial products profitably /
by:
(Language materials, printed)
B2B digital marketing strategy = how to use new frameworks and models to achieve growth /
by:
(Language materials, printed)
Business-to-business brand management = theory, research and executive case study exercises /
by:
(Language materials, printed)
Business-to-business Internet marketing = seven proven strategies for increasing profits through internet direct marketing /
by:
(Language materials, printed)
Business to business services = multiple markets and multi-disciplinary perspectives for the twenty-first century /
by:
(Language materials, printed)
Show more
Fewer
Subjects