Kotler, Philip.
Overview
| Works: | 1 works in 8 publications in 1 languages | |
|---|---|---|
Titles
Transformational Sales = Making a Difference with Strategic Customers /
by:
Kotler, Philip.; Pfoertsch, Waldemar.; SpringerLink (Online service); Dingena, Marian.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
MarkPlus, Inc. = winning the future, marketing and entrepreneurship in harmony /
by:
MarkPlus, Inc.; Hooi, Den Huan.; Kartajaya, Hermawan, (1947-); Kotler, Philip.
(Language materials, printed)
The quintessence of strategic management = what you really need to know to survive in business /
by:
Bickhoff, Nils.; SpringerLink (Online service); Kotler, Philip.; Berger, Roland.
(Language materials, printed)
Principles of marketing /
by:
Opresnik, Marc O. (1969-); Armstrong, Gary; Kotler, Philip.
(Language materials, printed)
Asian competitors = marketing for competitiveness in the age of digital consumers /
by:
Kotler, Philip.; Kartajaya, Hermawan, (1947-); Hooi, Den Huan.
(Language materials, printed)
H2H Marketing = The Genesis of Human-to-Human Marketing /
by:
Sponholz, Uwe.; Pfoertsch, Waldemar.; Kotler, Philip.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
The elusive fan = reinventing sports in a crowded marketplace /
by:
Kotler, Philip.; MyiLibrary.; Rein, Irving J.; Shields, Ben.
(Language materials, printed)
Entrepreneurial marketing : = beyond professionalism to creativity, leadership, and sustainability /
by:
Kotler, Philip.
(Language materials, printed)
Market your way to growth = 8 ways to win /
by:
Kotler, Philip.; Kotler, Milton.
(Language materials, printed)
Good works! = marketing and corporate initiatives that build a better world... and the bottom line /
by:
Hessekiel, David, (1960-); Kotler, Philip.; Lee, Nancy, (1945-)
(Language materials, printed)
Think ASEAN! = rethinking marketing toward ASEAN community 2015 /
by:
Hooi, Den Huan.; Kotler, Philip.; Kartajaya, Hermawan, (1947-.)
(Language materials, printed)
The Quintessence of Strategic Management = What You Really Need to Know to Survive in Business /
by:
SpringerLink (Online service); Kotler, Philip.; Bickhoff, Nils.; Berger, Roland.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
Marketing for hospitality and tourism /
by:
Kotler, Philip.; Makens, James C.; Bowen, John T.
(Language materials, printed)
H2H-Marketing – von Menschen für Menschen = Marketing mit mehr Verantwortung und Nachhaltigkeit – Konzeption und Umsetzung /
by:
Pförtsch, Waldemar.; SpringerLink (Online service); Kotler, Philip.; Sponholz, Uwe.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
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Subjects
Planning.
IT in Business.
Sports
Marketing.
Sports spectators
Marketing
Business and Management.
Creative ability in business.
Brand name products
Leadership.
Hospitality industry
Tourism
Business information services.
Information technology.
Professional sports
Strategic planning.
Social responsibility of business.
Entrepreneurship.
Work and Organizational Psychology.
Marketing research companies
Business Strategy/Leadership.
Industrial psychology.
Communication in marketing.
Organizational change.
Psychology, Industrial.
Relationship marketing.
Business—Data processing.
Engineering economics.
Engineering Economics, Organization, Logistics, Marketing.
Customer relations
Kartajaya, Hermawan,
Organization.
Engineering economy.
MarkPlus, Inc.
Decision making.
Internet marketing
Industrial and Organizational Psychology.
Business enterprises
Sales/Distribution.
Sales management.
Marketing consultants