Internet advertising.
Overview
| Works: | 39 works in 21 publications in 21 languages | |
|---|---|---|
Titles
Turn clicks into customers = proven marketing techniques for converting online traffic into revenue /
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Grow your business with Google AdWords = 7 quick and easy secrets for reaching more customers with the world's
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A marketer's guide to digital advertising : = transparency, metrics and money /
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Analysing web traffic = a case study on artificial and genuine advertisement-related behaviour /
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Handbook of research on transmedia storytelling, audience engagement, and business strategies
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Flash advertising = flash platform development of microsites, advergames, and branded applications /
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Ultimate guide to search engine optimization : = drive traffic, boost conversion rates and make lots of money /
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EBay powerseller secrets = insider tips from eBay's most successful sellers /
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Turn clicks into customers : = proven marketing techniques for converting online traffic into revenue /
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(Language materials, printed)
Online advertising and promotion = modern technologies for marketing /
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Guerrilla marketing on the Internet : = the definitive guide from the father of guerrilla marketing /
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Ultimate guide to search engine optimization : = drive traffic, boost conversion rates, make lots of money /
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The definitive guide to Google AdWords = create versatile and powerful marketing and advertising campaigns /
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Targeted advertising technologies in the ICT space = a use case driven analysis /
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Online communities handbook : = building your business and brand on the Web /
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Handbook of research on effective advertising strategies in the social media age
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Optimization issues in web and mobile advertising = past and future trends /
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Online brand communities = using the social web for branding and marketing /
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The new advertising = branding, content, and consumer relationships in the data-driven social media era /
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Integrated marketing communication : = advertising and promotion in a digital world /
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Narrative advertising models and conceptualization in the digital age /
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Social media strategy : = marketing, advertising, and public relations in the consumer revolution, third edition /
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