Marketing - Social aspects.

Dynamics of competitive advantage and consumer perception in social marketing / by: (Language materials, printed)

Marketing in context : = setting the scene / by: (Language materials, printed)

Constructing Quality = The Classification of Goods in Markets / by: (Language materials, printed)

Computer-mediated marketing strategies : = social media and online brand communities / by: (Language materials, printed)

Handbook of research on integrating social media into strategic marketing / by: (Language materials, printed)

The handbook of persuasion and social marketing by: (Language materials, printed)

Competitive social media marketing strategies by: (Language materials, printed)

Making a difference through marketing = a quest for diverse perspectives / by: (Language materials, printed)

Good works! = marketing and corporate initiatives that build a better world... and the bottom line / by: (Language materials, printed)

The social organisation of marketing = a figurational approach to people, organisations, and markets / by: (Language materials, printed)

Lady Gaga and the sociology of fame = the rise of a pop star in an age of celebrity / by: (Language materials, printed)

Leveraging computer-mediated marketing environments by: (Language materials, printed)

Handbook of research on transmedia storytelling, audience engagement, and business strategies by: (Language materials, printed)

Influencer marketing strategy = how to create successful influencer marketing / by: (Language materials, printed)

Ethical approaches to marketing = positive contributions to society / by: (Language materials, printed)

Social media marketing for business : = scaling an integrated social media strategy across your organization / by: (Language materials, printed)

Contemporary marketing and consumer behaviour in sustainable tourism / by: (Language materials, printed)

Sustainable marketing : = the industry's role in a sustainable future / by: (Language materials, printed)

Marketing and multicultural diversity by: (Language materials, printed)

Godfather marketing = prophecies for the markets of the future / by: (Language materials, printed)